“Today with cultural visionaries at our side and controller-free gaming on our horizon, Xbox 360 authored a new page in home entertainment history,” said Don Mattrick, senior vice president for the Interactive Entertainment Business at Microsoft. “For us, this E3 is about breaking down barriers — between generations, between games and entertainment, and most important, between video game players and everyone else — in a way that only Xbox 360 can.”
Microsoft continues to surprise and reward everyone who took the wise decision of buying the Xbox 360. Many new ideas and creations were unveiled but the most phenomenal would be Project Natal. As described by Microsoft, Project Natal is "a revolutionary new way to play: no controller required".
There are many uses of this device, like instant face recognition which logs you into Xbox Live, a microphone with a rather good voice recognition and understands emotions, and a three dimensional camera allowing rather cool models and understands gestures and objects.
This is in no way a rip-off of the Playstation Eyetoy or the Xbox 360 trying to get motion control like the Wii. To understand what I'm saying, watch the video below of painting with the Natal sensor. But the real video you have to watch is the one below that, an interaction between reality and the virtual world that "even science fiction hasn't thought off yet".